Press Room: Media Releases

AUCKLAND – 17 April 2008: Wotif.com is the most popular Destinations and Accommodation website in New Zealand, according to internet intelligence service Hitwise*.

At last night’s Hitwise Online Performance Awards, Wotif.com was named the number one website for 2007 in the Travel - Destinations and Accommodation category for attracting more visitors than their competitors.

Wotif.com CEO, Robbie Cooke, commented: “Wotif.com’s team works tirelessly to ensure we offer the best accommodation deals and provide an efficient and reliable service, and this award reinforces the fact that our efforts are being noticed by consumers.

“Our Search Engine Marketing, Public Relations and Marketing teams also help to attract consumers, among a growing number of competitors, and I am thrilled that we have held onto the number one spot for another year,” he added.

Each day, Hitwise provides insights on 460,000 New Zealand Internet users and how they interact with more than 1 million websites, across 165+ industries in order to calculate the ranking of sites.

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Notes to Editor
* For further information about Hitwise go to www.hitwise.co.nz